Hainsight™

Optimizing Relationships 

Hainsight™ is an online strategic management tool for the relationship between client and agency.

Hainsight™ is structured around qualitative and quantitative data collection and offers consultative in depth evaluation, global benchmarking with actionable steps aimed at maximizing relationship productivity.

Hainsight™ services are tailored to suit goals and circumstances of each individual relationship.

Working with Hainsight™ ensures a full range of client/agency relationship and performance management options, including:

Hainsight™ Premium

360° evaluations of full team on team facilitating an in depth understanding of the relationship.

Optimum value:
When evaluating top spending client or agency.

Hainsight™ Project

180° evaluations on one side of the relationship evaluated by client and agency facilitating an in depth understanding of the evaluated party.

Optimum value:
When evaluating client or agency project by project.

Hainsight™ Light

90° evaluations on one side of the relationship evaluated by either client or agency facilitating an understanding of the evaluated party.

Optimum value:
When tracking and managing the roster relationship without demanding too many resources.

Hainsight™ Framework 

All Hainsight™ evaluations are flexible within following scope:

Standard service

  • Fixed questions
  • Non-weighted questions
  • Online report
  • Benchmarks

Added service

  • Tailored questions
  • Weighted questions
  • Hardcopy report
  • Benchmarks providing performance remuneration
  • Presentation of report
  • Workshop including action plans for relevant parties

Hainsight™ Benefits 

Overall benefits for the Client

  • Shared focus – the agency wants what the client wants
  • Improving quality – evaluating the client/agency relationship facilitates clear areas of improvement
  • Day to day confidence – keeping focus on clear deliverables
  • Productive interactions – an elimination of the need to read between the lines
  • Return on investment – knowing that you and your partner are doing everything possible - strategically, tactically and daily to extract the greatest value from the investment
  • Pay for performance – remuneration based on performance of soft measurements against internal, as well as external benchmarks

Overall benefits for the Agency

  • Absolute clarity – of expectations and performance quality
  • Explicit priorities – strategic and operational
  • Greater chance of success – an ability to improve delivery across all aspects of the relationship
  • Return on investment – knowing that the investment in the client has a greater chance of yielding positive results and lasting for many years
  • Motivation – knowing where the client stands, and what the agency needs to work on is far more motivating than not knowing. Clients will always get better work done by a motivated partner
  • Pay for performance – remuneration based on performance of soft measurements against internal, as well as external benchmarks

Contact our Managing Director for a presentation on how Hainsight™ can help maintain your client/agency relationship on course and make your organization more efficient, productive and ultimately more profitable.

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